Same-Sex Marriage & The Wedding Industry

Our attendance at the Gay & Lesbian Expo at the Jacob Javitz Center (March 17 – 18), along with the many Civil Unions we have had the honor to host, has compelled LJ Productions, a leading voice in our industry, to make a point for how same sex marriage affects our industry as a whole.

The passing of a Same Sex Marriage bill represents so much for the LGBT community, but for the wedding industry it also has a positive impact on our bottom line. Any business that wishes to succeed is always on the lookout for new markets and new groups of people to offer their services and goods to. This opportunity was, and is still, being played out in Congress. Ultimately, our government will decide whether or not this market is made available. This is obviously a market most wedding professional would like to engage in.

While the debate will surely continue, the one argument not being heard is how this bill can help the wedding industry. Many wedding professionals felt the pinch of the economic collapse and are still limping towards their own recovery.  By passing the bill, a whole new market opens up and business opportunities will flourish for these struggling professionals. As a wedding entertainment company, we have seen a trend toward higher end packages for our LGBT clientele. If this one DJ company has benefited from Civil Unions, the wedding industry as a whole will absolutely reap the rewards if a national bill is passed.

It’s important to also mention, that everyone, not just heterosexuals, have the right to an incredible reception following a legalized ceremony.

UPDATE 10/22/13: Yesterday, October 21, 2013, New Jersey became the 14th state in the country to drop the ban on same sex marriage. We congratulate all of the couples who are now able to proclaim their love for one another and celebrate doing so.